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MIRIAM FEDI
Social Media / Digital Communication Strategy/ Fashion Creative


Salvatore Ferragamo Internship
Three summers ago I completed a 2-week internship with the merchandising and marketing team in Salvatore Ferragamo in Hong Kong. I had the chance to investigate and evaluate which stock in the brand is more successful, as well as researching which are the top competitors.
This developed my critical skills and highlighted to me the importance of an awareness of the wider factors that contribute to the success of a business, such as competitors and consumer feedback.
Working alongside the other interns, I was able to discuss and improve my ideas, which demonstrated the necessity and potential of teamwork.


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